Successful User Experience: Strategies and Roadmaps

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Successful User Experience: Strategies and Roadmaps

Successful User Experience: Strategies and Roadmaps


Successful User Experience: Strategies and Roadmaps


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Successful User Experience: Strategies and Roadmaps

Successful User Experience: Strategy and Roadmaps provides you with a hands-on guide for pulling all of the User Experience (UX) pieces together to create a strategy that includes tactics, tools, and methodologies. Leveraging material honed in user experience courses and over 25 years in the field, the author explains the value of strategic models to refine goals against available data and resources. You will learn how to think about UX from a high level, design the UX while setting goals for a product or project, and how to turn that into concrete actionable steps. After reading this book, you’ll understand:

This book takes UX acceptance as a point of departure, and builds on it with actionable steps and case studies to develop a complete strategy, from the big picture of product design, development and commercialization, to how UX can help create stronger products. This is a must-have book for your complete UX library.

Product details

Paperback: 370 pages

Publisher: Morgan Kaufmann; 1 edition (September 11, 2015)

Language: English

ISBN-10: 0128009853

ISBN-13: 978-0128009857

Product Dimensions:

7.5 x 0.9 x 9.2 inches

Shipping Weight: 12.6 ounces (View shipping rates and policies)

Average Customer Review:

5.0 out of 5 stars

4 customer reviews

Amazon Best Sellers Rank:

#556,371 in Books (See Top 100 in Books)

Exactly as expected

I used this textbook for a graduate course I had this Fall and found it to be very informative. It was straightforward and comprehensive. Rosenzweig is very knowledgeable in this field, and brought that expertise to this book!

A great book that covers some of the new advances in UX strategy and usability testing. You can tell the content is from a true UX professional who works in the industry rather than just an academic.

A great way to learn about UX instead of a dense textbook. Very accessible to a broad range of familiarity with the field.

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Successful User Experience: Strategies and Roadmaps PDF

Successful User Experience: Strategies and Roadmaps PDF

Successful User Experience: Strategies and Roadmaps PDF
Successful User Experience: Strategies and Roadmaps PDF

Successful User Experience: Strategies and Roadmaps


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